Da Mirella pays close attention to the labeling of its Italian delicatessen in Annecy
Located in Annecy, Da Mirella is an Italian gourmet shop featuring a selection of approximately 300 products. Opened in November 2025, the store chose from the very beginning to pay special attention to the in-store presentation of its products.
The Need: A High-Quality, Affordable, and Standalone Labeling Solution
For Jeremy Tuosto, manager of Da Mirella, the labeling had to live up to the store’s high standards: elegant, consistent, durable, and easy to manage on a daily basis.
Before opening the store, Jeremy Tuosto was looking for a solution that could meet several requirements: achieving a professional look, avoiding the constraints of outsourcing printing, retaining control over label design, and keeping costs under control during the business’s launch.
“We needed a clean finish. Not paper, but something more elegant, that matches the high standards of our gourmet grocery store.”
Using a printer wasn’t the right fit for his needs: it was too restrictive and time-consuming for a business that would need to regularly update its offerings. The goal was clear: to be able to create and print his own price tags completely on his own.
While searching online for labeling solutions for specialty food stores—particularly grocery stores, cheese shops, and butcher shops—Jeremy Tuosto discovered Edikio Price Tag solutions.
Nearly 300 price tags printed for the grocery store’s opening
At the grocery store’s opening, nearly 300 price tags were printed using the Edikio solution. Since then, the team has been printing about ten additional tags per month, mainly to reflect changes in the product lineup or new items.
The labels created at the time of the opening have remained in place and retain their original appearance.
“The labels are durable; the ones I printed at the opening haven’t budged.”
Simple, consistent, and customized labels
On its labels, the Da Mirella delicatessen displays the essential information needed to properly identify products: price, product name, promotions, and more.
The team also customized certain designs to highlight the products’ Italian origin. For example, Jeremy Tuosto imported a black-and-white image of Italy and added arrows to point to the products’ geographic origin.
For the store manager, the main benefit of the Edikio Price Tag solution lies in the quality of the visual presentation. The price tags provide a clean, standardized, and consistent look throughout the store. Whereas paper price tags can result in variations in format or appearance, the cards printed with Edikio ensure visual consistency across the entire retail location.
This consistency helps showcase the products and reinforce the store’s professional image.
“I recommend Edikio for the print quality of the labels and the consistent look throughout the store.”
Edikio Price Tag Access thus meets an essential need: professional, understated, and durable labeling, while maintaining a high degree of autonomy in label design and printing.
About
Da Mirella Fine Foods
Da Mirella is an Italian gourmet food shop located in Annecy, France. The shop offers a selection of about 300 Italian products and employs a small team of three people.
The Edikio Price Tag Access Printing Solution
Edikio Price Tag Access is a price tag printing solution designed for retailers who want to create and print professional labels themselves. It provides greater autonomy, ensures a consistent product presentation, and delivers a polished visual appearance at the point of sale.
Three All-in-One Solutions for Easy Label Management
Edikio Price Tag offers all-in-one printing solutions, ready to use on delivery. Each kit includes :
- A label printer: Professional single- or double-sided printing on credit card format cards (Edikio Access, Flex and Duplex) or long format cards (Edikio Flex only).
- Le Edikio Price Tag software: It’s intuitive and easy to use.
- From consumables to start printing as soon as you receive your solution: a printing ribbon and black PVC cards.
Edikio Price Tag solutions are available in three models: Edikio Access, Edikio Flex, Edikio Duplex
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